Every business wants to rank first on Google; who doesn’t want that coveted position. And there are a lot of companies that will try to guarantee they can get you to rank #1 in a short period of time. This is just not true. Without a lot of work, time, and practicing good SEO tactics, there is no way to get there, let alone, no way to get there quickly.
I have been speaking recently to a couple different small business owners that have been experiencing something I find completely unacceptable. They do not own their own business website, and often, don’t even own their own url. Even the company I work for used to not own their website and had to call a company to make any edits.
With new businesses starting every day and the marketing world ever changing on how we get our messages in front of our customers, I wanted to go over some key things to consider when trying to choose an online marketing consultant.
Yext provides a great service for a small cost and much less time than doing each site individually. Yext is an online service provider that ensures that your company listing is included on all search sites such as Yellow Pages, 411.com, Yelp, and many other directories. You input your information once and submit it to all the different sites using Yext.
Small businesses are the bread and butter of almost every industry; however, not having an online presence can really put your small business at risk for failure. Having even just the smallest online presence will ensure that your business can be found by potential customers looking for you and you won’t be lost online.
Search Engine Optimization – SEO is what is used for both people and search engines to understand what your website is about. There are two major aspects of SEO; one is for users and the other is for search spiders. Both need to be done correctly to ensure that everyone understands what each page details.
I have recently been around the web seeing an advertisement for a $595 website. Since I am currently starting my own website and marketing consulting business, this caught my attention. Today, it can cost upwards of $5000 or more for a basic website from most companies, so an under $1k website made me check it out to see what it was all about.
Thank you for visiting us here at Small Hits. We are here to help small businesses get their online presence going and off the ground. We are sick and tired of seeing small businesses having to close their doors to big box stores and think there should be a way to compete. Well there is and that place is online.